At Jewelers.NYC our goal is to provide you with great content. This is our first and only goal when we publish an article on our site. However, often another site has done a great job and we believe they are the last word on the subject: their article is thoughtful, complete and we can’t add anything to it to make it better. When this happen, we put it on a the “Best Articles on the Web” list for that week. We do this because we put always you before us, which makes us better and engenders trust with our readers.